BASF to launch new gold effect pigment
BASF will introduce its new ‘Dragon Gold’ effect pigment, the newest member of its Lumina Royal product family during K 2016.
The new Lumina Royal Dragon Gold EH 0908 is a brilliant green-shade, gold mica effect pigment that offers the highest lightness and strongest sparkle in styling for yellows and greens.
BASF says it extends the colour space potential of high chroma shades for packaging, consumer electronics, household appliances, sporting goods and other speciality applications.
“Lumina Royal Dragon Gold provides attractive shades, especially in combination with yellow pigments or in black reduction,” explained Marc Dumont, Head of Marketing for Pigments for Plastics at BASF.
“Our customers will be able to formulate new looks of greenish gold hues with exceptional sparkling and brilliance.”
Find them – Hall 5, Stands C21/D21