Rigid plastics see strongest growth in packaging, says report

Rigid plastics have seen the strongest growth among primary beverage packaging materials over the last five years, according to a new report from market research firm, Canadean.

The report suggests that the continuous development and innovation seen within the rigid plastics packaging sector, particularly through lightweighting, has increasingly attracted producer attention.

Plastic packaging has gained prevalence as global economic deterioration has reduced growth, increased competition, and put downward pressure on prices. Cost reductions obtained through lightweight can help ensure margins are retained, efficiencies are improved, and the final consumer has the same product and pack functionality at the lowest possible price, says the report.